BackkrBackkr

Connect with the high value clients you want, without an agency

Stop cold-emailing strangers. Backkr gets you in front of the communities, events and places your buyers already are.

4-minute setup Cancel anytime No marketing degree required
Google Analytics
Outlook
Google Calendar
Backkr dashboard showing an audience insight profile for Casey, the Search-Driven Explorer

BACKING THESE BUSINESSES

The Moxie MovementMinistry of AwesomeOne Mother To AnotherPAMThe Marketing ClubThe Moxie MovementMinistry of AwesomeOne Mother To AnotherPAMThe Marketing Club

Stop choosing between staying invisible and hiring someone to market for you.

Know where your customers are. Reach them. Actually grow. On your terms, affordably.

One home for everything marketing.

Know your customer

Real behaviour, not a made-up persona.

Get found

Organically, in search, in AI answers, at the right events.

Convert

Fix what's quietly losing you leads.

See each page's visitors

Which customer type visits each page, and the service they want.

Execute, consistently

Content that stays on-brand without you writing every word.

Capture every connection

The Event Pack keeps your QR codes and follow-ups in one place.

Fair pricing. No agency markup.

US$99/month per brand. Start now and build your first snapshot.

How Backkr works

Skip ahead
01

Connect Google Analytics, or use synthetic data

Sign in with the Gmail linked to your Google Analytics. No password, no setup. Don't have access to a website or GA4? Choose synthetic data instead.

02

See who visits

Clear profiles and stories of your visitors, and which service each page's visitors want to buy.

03

Audit your site

A step-by-step guide to check each page through your visitors' eyes.

04

Show up where they are

Events, content, places, partners and online communities where your customer already is.

Not getting the right traffic yet?

Use the Go to market button. Backkr helps you find your first customers of the type you want, so you don't have to wait for the right visitors to find you.

Bonus: the Event Pack

All your QR codes in one place. Record why you connected and what follow-up you owe, tied to the event and date you met.

"We saved 6 hours on a Saturday of looking through event sites when Backkr showed us which event to attend, locally, and built relationships with two of the right type of customers."
Accountant · Auckland
"I posted in a group Backkr recommended and in 15 minutes, I had booked 13 customer calls."
Marketing Agency · Christchurch

Built around whoever's actually doing the marketing.

What our customers say

“Wow, I was wrong about who is buying from me.”
On discovering the real buyer
“From what customers you are serving now to your ideal customer.”
On finding focus
“I hate the Meta Business Suite, but I love Backkr.”
On ad reporting
“What is working in my Meta ads and what doesn't.”
On clarity
“The agency had no idea why my ads were working.”
On taking control
“I previously spent hours making my own spreadsheet trying to figure out from my Meta data who our actual customer is.”
On saving time
“Hey!!! I signed up last week – it's fantastic! Congrats!!”
On signing up
“I don't use Meta often, but when I do I despise it. I've also tried so many other scheduling options but haven't found one I actually like.”
On Meta
“I can't wait to give it a spin. Just the thought of logging into fb business manager gives me heebie jeebies.”
On ditching Business Manager
“I've had a proper look at Backkr and I think it's a genuinely useful product for founders.”
On founders
“All the best with Backkr! Such a great tool.”
On the product
“Ommmfffggg I need this.”
On first impressions
“We now have a face and a name behind our customers. Valuable data delivered nicely and lines up with who we expected visiting and who to focus on next.”
App creator, Auckland
“This detail about our customers - this is the bit you can't get anywhere else.”
App Creator, Auckland

Common questions

What is the best marketing software for a small business?

The best marketing software for a small business does the thinking, not just the posting. Backkr turns your Google Analytics visitors into clear customer profiles, audits your website through their eyes, and shows you where to find them in real life and online.

How do I find customers for my small business?

Start where your buyers already are. Backkr profiles the people visiting your site, then points you to the events, online communities, podcasts and partners they trust, so you spend your time in rooms full of the right people instead of guessing.

How much does marketing software for small business cost?

Backkr is $99 a month per brand, plus $4 a month for each extra collaborator. Organisations are free, and you can cancel anytime. That covers every feature, so there is no separate bill for profiles, audits or the Event Pack.

What is an all-in-one marketing platform?

An all-in-one marketing platform replaces the tools most small teams juggle. Backkr keeps customer profiles, page-by-page visitor insight, a website audit guide, places to find your customers and the Event Pack in one home.

You don't need an agency, a course, or six tools.  You need Backkr.