Brand Book
Every piece of content sounds like you, even on days you didn't write it.
The brand exists as a logo, a colour, and a shared sense of how things should sound that nobody has written down.
Every new person, tool, or freelancer interprets it differently, and the message drifts a little further each month.
With Backkr, your voice is captured once and applied everywhere, so output stays recognisably yours on the days you didn't write it.
A logo and colour palette and not much else.
Your actual voice, tone, and positioning, captured and applied consistently.
How it works
- 1
Backkr reads your existing site, posts, and emails and extracts how you already sound.
- 2
It writes that up as a working brand book: voice, tone, phrases you use, phrases you never use, and positioning.
- 3
Everything Backkr generates, from ads to content to emails, is written against that book.
- 4
Update the book once and the change flows through everything produced after it.
Anyone whose content feels inconsistent brand to brand or post to post.